Hindi AI Voice Agent for Real Estate Lead Calling
A Hindi AI voice agent for real estate calls every new property enquiry within 30 seconds, speaks Hindi with English property terms mixed in, qualifies budget, configuration and possession timeline, and books the site visit. Outpero does this from ₹5/min with no setup fee, in Hindi and six other languages. The script below uses real Hindi lines, a call-flow table and a cost example so a sales team can judge it before a single rupee is spent.
Outpero publishes this guide and sells the AI voice agent described in it, so it has an interest in the conclusion. The script lines and tests work with any vendor. No customer results are quoted; the figures are Outpero's own prices and product behaviour.
Why Hindi property leads need their own script
Property enquiries in Delhi NCR, Uttar Pradesh, Rajasthan, Madhya Pradesh and Bihar arrive in Hindi-speaking households, but the vocabulary is half English. A buyer says 'ready to move chahiye, possession kab tak milega', and the money is quoted in 'paune do crore' or 'dedh crore'. A voice agent that handles only textbook Hindi or only English fails on the first line.
Speed decides the rest. The 2011 Harvard Business Review lead-response study found that firms which contacted an online lead within an hour were nearly seven times as likely to qualify it as firms that waited longer. A property lead from 99acres, MagicBricks or Housing.com is also sent to several builders and brokers at once, and the one who calls first usually gets the site visit. Outpero dials a new enquiry within 30 seconds of it arriving.
Property words the agent must say and hear correctly
| What the caller says | What it means | Why it breaks a weak agent |
|---|---|---|
| पौने दो करोड़ (paune do crore) | ₹1.75 crore | 'Paune' takes a quarter off the next number, so a careless reading hears 2 crore or 1 crore instead of 1.75. |
| डेढ़ करोड़ / ढाई करोड़ (dedh / dhai crore) | ₹1.5 crore / ₹2.5 crore | These are single irregular words, not 'one and a half' built from parts. |
| ready to move / under construction | Possession now or later | English phrases dropped inside a Hindi sentence, often with Hindi endings such as 'ready to move wala'. |
| registry, token amount, booking amount | Stages of payment and paperwork | Used loosely; 'registry' and 'agreement' are confused by callers, so the agent should ask, not assume. |
| super area / carpet area | Two ways of measuring the same flat | Callers compare projects on one and are quoted the other. |
| 3 BHK, Sector 82, Sohna Road | Configuration and location | Sector numbers and BHK counts read as digits mixed with Hindi words. |
A five-stage Hindi call, line by line
The lines below are examples for a female-voiced agent, so the verbs end in 'rahi hoon'. A male voice would say 'raha hoon', and the script must stay consistent for the whole call. Every line is short, because callers on a phone interrupt long ones.
| Stage | Hindi line | English meaning | What is recorded |
|---|---|---|---|
| 1. Open | नमस्ते, मैं [builder का नाम] से बोल रही हूँ। आपने 99acres पर Sector 82 के 3 BHK के बारे में enquiry की थी। क्या अभी दो मिनट बात हो सकती है? | Hello, I am calling from [builder]. You enquired about a 3 BHK in Sector 82 on 99acres. Can we talk for two minutes now? | Answered, time, whether the lead agreed to talk |
| 2. Purpose | आप इसमें खुद रहेंगे या investment के लिए देख रहे हैं? | Will you live in it yourself or is it for investment? | End use: self-use or investment |
| 3. Budget and possession | Budget लगभग कितना सोचा है, डेढ़ करोड़ के आसपास या उससे ऊपर? और ready to move चाहिए या under construction भी चलेगा? | Roughly what budget, around 1.5 crore or above? Do you want ready to move, or is under construction fine? | Budget band, possession preference |
| 4. Site visit | शनिवार को सुबह 11 बजे या शाम 5 बजे, इनमें से कौन सा time आपके लिए ठीक रहेगा? | On Saturday, 11 in the morning or 5 in the evening, which suits you? | A booked slot in your calendar |
| 5. Confirm | ठीक है, शनिवार सुबह 11 बजे। मैं आपको WhatsApp पर location और brochure भेज रही हूँ। | Fine, Saturday at 11. I am sending the location and brochure on WhatsApp. | Confirmation, WhatsApp message sent |
Offering two time slots instead of asking 'kab aa sakte hain?' (when can you come?) is the single biggest change a script can make. An open question invites 'dekhte hain' (we will see); a choice of two invites an answer.
Objections the agent should expect
- —'Price bahut zyada hai' (the price is too high). Line: 'आपको price ज़्यादा लग रहा है तो मैं sales manager से बात करवा सकती हूँ, वो payment plan समझा देंगे।' (If the price feels high, I can connect you to the sales manager, who will explain the payment plan.) This is where call transfer to your team earns its place; the agent should not negotiate.
- —'Abhi nahi, baad mein baat karo' (not now, talk later). Line: 'कोई बात नहीं, मैं कब call करूँ, अगले हफ़्ते या महीने के आख़िर में?' (No problem, when should I call, next week or end of the month?) The callback date goes into the lead record, and the agent rings again then.
- —'Aap broker ho?' (are you a broker?). The agent should say plainly that it is an AI assistant calling on behalf of the builder. Put that line in the brief; a lead who feels tricked does not visit.
- —'Loan milega?' (will I get a loan?). The agent should not promise approval. A safe line is 'loan के लिए हमारी टीम बैंक की process समझा देगी' (our team will explain the bank process), then flag the lead for a person.
- —'RERA number kya hai?' A brief that carries the project's RERA registration number lets the agent state it. RERA rules expect the number in a project's advertising, so it belongs in the brief from day one.
Testing the agent before a launch
Before a real list goes in, call the agent from your own phone as three different buyers: a young couple who answer in Hinglish, an older investor who speaks only Hindi and says the budget as 'paune do crore', and an impatient caller who interrupts twice and then asks for the sales manager. Each persona exposes a different weakness. The couple test language switching, the investor tests numbers and respect, and the impatient caller tests interruption handling and transfer.
Want to hear this working, not just read about it?
Read the transcript of each test the same day, not only the summary. A summary can say 'site visit booked' while the transcript shows the agent heard Saturday and wrote Sunday. Fix the brief, call again, and only then load 50 live leads.
Where the leads come from and how they reach the agent
- —Meta lead ads and Google Ads lead forms, connected directly or through Zapier or Make.
- —99acres, MagicBricks, Housing.com and other property-portal leads, routed through Zapier, Make or a webhook.
- —Website and landing-page forms, and CRM records.
- —An uploaded CSV of old enquiries for a reactivation campaign, with calling windows, retries and DND screening.
Old lists are often the cheapest win. A builder with 3,000 unreturned enquiries from the last two seasons can run a bulk campaign on three channels, and each channel works through roughly 55 dials an hour, so the list takes about 18 hours of calling spread across several days inside permitted calling windows.
What the sales team gets after each call
Every call produces a recording, a full transcript, a summary, sentiment and the custom fields you asked for, such as budget, end use, possession preference and site-visit slot. They appear in the dashboard and are sent to your webhook, so they can land in your CRM without anyone retyping. The call log shows the credits each call used, and unanswered calls are not billed.
The agent can also read or write a spreadsheet live, for example to check which units are still available, and it recognises a returning caller and picks up from the last conversation instead of starting over. For a lead who rings back after a missed call, the inbound agent answers the same number 24/7.
What it costs
Outpero has no setup fee, subscription or contract. Connected minutes are billed from prepaid credits where 1 credit is ₹1, at ₹5 a minute on Standard voices and ₹6.8 on Premium. A dedicated +91 number is ₹649 a month and includes one channel; each extra channel is ₹649 a month. Prices exclude 18% GST.
| Scenario | Connected minutes | Calling cost at ₹5 | With number, before GST |
|---|---|---|---|
| 300 portal leads a month, 2 minutes each | 600 | ₹3,000 | ₹3,649 |
| 600 leads a month, 2 minutes each | 1,200 | ₹6,000 | ₹6,649 |
| 3,000-name old list, 40% connect, 2 minutes | 2,400 | ₹12,000 | ₹12,649 |
For comparison, a human telecaller in India costs roughly ₹15,000 to ₹25,000 a month, with ₹18,000 as the reference figure. That telecaller works one shift and takes one call at a time, so evening and night leads wait until morning.
Where it does not fit
- —High-value negotiations. The agent qualifies and books; a person should close, and the transfer feature exists for that hand-over.
- —Leads who move fully into a dialect such as Bhojpuri, Marwari or Haryanvi. Outpero is not trained per dialect, so test a small batch from your own list and read the transcripts.
- —Buyers in Gujarati or Punjabi. Outpero supports Hindi, Telugu, Tamil, Marathi, Kannada, Malayalam and English only.
The verdict
A Hindi real estate agent is worth running when leads arrive faster than your team can ring them, or when evening and weekend enquiries go cold. Start small: load 50 recent leads, run the five-stage script, read every transcript, and compare site-visit bookings with what your team achieved on a similar batch. Outpero's 50 free credits cover about ten minutes of Standard calling, enough to call your own phone and judge the Hindi first.
Frequently asked questions
Can an AI voice agent call real estate leads in Hindi?
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Yes. Outpero's Hindi agent calls a new property enquiry within 30 seconds, speaks Hindi with English terms such as BHK and possession mixed in, qualifies budget and end use, and books a site visit in your calendar. It follows the caller into English mid-sentence without asking which language to use.
How does an AI agent handle Hindi budgets like 'paune do crore'?
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Hindi money words such as paune (quarter less), dedh (1.5) and dhai (2.5) are irregular and easy to misread. A good agent reads the figure back for confirmation. Test this yourself by saying a budget the Hindi way and asking for a read-back; the transcript in the dashboard shows what was captured.
Can the agent book a site visit and send the location?
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Yes. It offers two time slots, books the one the lead chooses in a calendar, and can send a WhatsApp message with the location and brochure during or right after the call. The booking and the transcript appear in the dashboard and can be sent to your CRM through a webhook.
What happens when a buyer wants to talk to a person?
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The agent can transfer the call to your sales team when a person should take it, such as a price negotiation or a loan question. It can also flag the lead for a callback. Transfer is opt-in per employee, so decide in advance which situations should reach your team.
How much does Hindi real estate lead calling cost?
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Standard voices are ₹5 per connected minute and Premium voices ₹6.8, with no setup fee or subscription. A dedicated +91 number is ₹649 a month including one channel. For 600 two-minute calls that is about ₹6,649 before 18% GST. New accounts get 50 free credits, and unanswered calls are not billed.
Does the AI have to say it is an AI on the call?
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It is good practice, and a lead who asks 'aap broker ho?' should hear plainly that it is an AI assistant calling for the builder. Buyers who feel tricked rarely visit. Put the line in the brief. Check calling rules for your own use case with a compliance adviser, since promotional calls must respect the DND registry.
The Outpero team builds AI voice agents for Indian businesses, in Hindi, Telugu, Tamil, Marathi, Kannada, Malayalam and English. Figures are from Outpero's own product unless another source is named.