Metrics
What is CSAT (Customer Satisfaction Score)?
CSAT is a measure of how satisfied customers are with an interaction, usually collected as a rating immediately afterwards.
It is typically gathered by asking the customer to rate the interaction on a short scale, and reported as the percentage giving a positive rating. Response rates are low and skew toward extremes, so trends matter more than absolute values.
AI voice agents can collect it automatically at the end of every call, which produces far more data than a post-call SMS survey. Outpero can prompt for this at the end of a call automatically, without a separate follow-up SMS that most customers ignore.
What is CSAT (Customer Satisfaction Score)?
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CSAT is a measure of how satisfied customers are with an interaction, usually collected as a rating immediately afterwards. It is typically gathered by asking the customer to rate the interaction on a short scale, and reported as the percentage giving a positive rating. Response rates are low and skew toward extremes, so trends matter more than absolute values.
Why does CSAT (Customer Satisfaction Score) matter?
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AI voice agents can collect it automatically at the end of every call, which produces far more data than a post-call SMS survey. Outpero can prompt for this at the end of a call automatically, without a separate follow-up SMS that most customers ignore.
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